Learning which subject line best resonates with your recipients will help you craft higher converting emails. 1) Get Personal--But Not Too Personal. " Well, today is your lucky day and we are here to help! 1. But, guess what?You will definitely get high open and reply rates, which means that you will be able to close more partnerships with your influencers.Sit down, work hard and see the magic happen! Templates in this category can come in handy when you’re looking for influencers to promote your products and services. I’ve been following your [blog, Instagram, YouTube, etc.] Hi [influencer’s name], I’m [your name] from [your company]. But if they don’t get opened, you may as well have not sent them in the first place. Subject: Use a straightforward subject line that is short and to the point. Also, the fact that 65% of influencer marketing budgets will increase in 2020 says a lot about the influencers campaign's success in the past. A catchy subject line that makes them want to read your email … Simple Greeting: Don’t overdo on the formality and address them as Dear Mr. or Mrs. 2. Personalized emails improve click-through rates by an average of 14% and conversions by 10%, and emails with personalized subject lines are 26% more likely to be opened.. In this part below, we’ll present you our 2 influencer outreach email templates that could get you new influencer collaborations if you use them well. Influencer Outreach Email Template Ideas Gifting for Review or Mention. Yo there - it's Ugi here! This doesn't have to be money, and you would have already figured out what it is you can offer them in the research phase of the outreach process. We hope these influencer outreach email templates will help you get some new partners, and we would love to know, which template will you adjust firstly to your campaigns?Also - make sure to write follow up emails or use some of our follow-up email templates to improve your reply rates even more. That’s why good research is crucial in this process. Second to this point, is to deliver value before you ask for something. If you show them that you’re similar to them (but only if you really are) you have much better chances to get their “Yes”. You don’t wanna be a bad guy and boring spammer like most of them are, right?! Influencers are receiving huge amounts of emails daily by companies trying to reach them for collaboration. So, your next marketing strategy is to arrange partnerships with popular influencers in your industry? You will need to go through each of prospect's social media account and take screenshots. How to craft cold email subject lines. Bloggers love to extend giveaways and special offers to their audience, so this subject line is a great one. Famous actors and actresses are traditional influencers, but popular YouTube personalities and bloggers are … Get the latest posts delivered right to your inbox, Stay up to date! Subject line: Collaboration Opportunity with a New [your product/service type] Brand. As simple as this seems, it is an important outreach tip that you should put in mind. Then this effective cold email template will help you approach them and discuss all details. At this point, it’s time to figure out a cold email subject line that will get their attention. C-suite execs playing catch-up to improve digital investments—and measure their return, Marketing copy essentials—3 guiding principles in review, Consumers are savvy about brand safety issues in advertising, 5 PR tactics to help you start 2021 on the right foot, Journalists on the move – Week of January 11. Blogger outreach done well considers the brand, the blogger, and the blogger’s audience. Best Practices for Influencer Messages A good first outreach to an influencer should sell the brand, not the perks. Hence, the ideal subject line is approximately eight words long. That’s why personalization is at the heart of every template we have included below. Focus your outreach email on what the influencer stands to gain from entering into a business relationship with you. Subject: Join iAcquire’s Blogger Network. That makes it the biggest factor by far. Let’s talk partnership. We use cookies to ensure that we give you the best experience on our website. Instead, he pitched a guest post and sent that over, outlining all the details of why Neil should be paying attention to him! You can also test email subject lines with CoSchedule’s Email Subject Line Tester: Show You Know the Influencer With Your First Line. I have a dress I want to send you Let’s say you did it well, and that you have all the needed information about the ones you’re trying to reach. When that moment comes, you could use one of these influencer outreach email templates: We used this article to show you two effective influencer email outreach examples so you could adjust them to your business. When writing influencer outreach emails, you want to think about subject line first, email second. Foster a relationship that focuses on your mutual admiration for their content and your brand. Alternatively you can ask the influencer to contribute to your content. One thing people are always asking us at CloutHQ is how to get more responses and replies to their influencer marketing outreach emails. Influencer Marketing is great once you get the hang of how to do it effectively. Step 3: Make Changes and Click . These subject lines help your email stand out, set expectations about the contents of your email and what you have to offer. As one of the most visible marketing influencers, a regular outreach email would just be one of hundreds. Subject Lines For Your Outreach: The subject line is one of the most important aspects of your outreach. Let’s see this influencer outreach email example: Good thing about this email template is that you’ve talked about your potential partner most of time but through your product, so he would see it as a good fit for him or his audience.As you can see, this influencer outreach email template uses the personalized image to engage with your potential influencer.Certainly - you won't like to create each image naturally for every prospect. This is because only 6.9% of emails use emojis. Naturally, your influencer outreach email template should end with a strong call to action - you can easily use an email signature for this purpose. Writing a creative subject line can be complicated, so here is a list of five email subject line blueprints that you can use for inspiration. Personalized Networking Email Subject Lines Templates So and so. These are people who have a lot of followers on social media or fans in general. Your goal with influencer outreach emails is to increase your brand awareness or get more sales by collaborating with them. As you start researching for influencer marketing partners, you would know exactly what’s the best way to offer them collaboration. Looking for collaboration with other businesses? Use a straightforward subject line. While they may not be suited for all types of emails, they can make your influencer outreach email appear unique. Doesn’t get more to the point that this. In the process of searching, planning and trying to get Influencers, you can follow their work for a couple of weeks. Our algorithm and email template editor allows you to create images and personalize them on scale for each influencer prospect. It’s somewhat like writing a marketing email. But - how are you gonna reach out to them? Author’s Note: This isn’t the same as the first type that we just saw, which is pretty much the opposite, where influencers are looking for brands to collaborate with. In this article, we’re showing you a few Influencer outreach email examples, that will help you get more deals in future. Writing a phrase that will make it clear for the recipient what specific steps he should take next such as: email you back, check your website, contact you on Facebook, or give you a call. They only do it with companies that are getting along with their brand and lifestyle. Selling your brand instead of the perks will ensure that the influencer really loves your brand and can authentically recommend it. To do that, you need to keep these some things in mind. By continuing to navigate on this website, you accept the use of cookies. Then mimic the subject for your outreach. Let’s see this influencer outreach email example: Subject line: {{firstName}} + {{YourCompany}} = Collaboration? Mention your blog and the opportunity for the influencer. for about a year now and I love your work! If that advice is not enough to set your sales team in motion, here are the actual top performing email subject lines our team has used. To Promote Your Product Offer for you: n% share in the profit Benefit – An email with this subject line helps in attracting the influencer if you are presenting the reasonable share in the profit. The Smooth Opening. You become blind to the quirkiness that some marketing professionals think makes them stand out. Influencer Marketing: Subject Lines You Can Steal Right Now. You know the name of the influencer, so you should use it to your advantage. They are offering help to their subscribers and reminding them they are around. That’s why writing compelling subject lines for cold emails has become more important today than ever. The above subject line of Designmodo provides value and persuades the recipient that the email consists of something they want. Love to drink good wines, write amazing content, ride horses and walk out with my two dalmatian dogs :). Like Robert B. Cialdini wrote in his book: “We like people who are similar to us. Personally, this is one of my favourite influencer outreach email templates you can use.Why?Because it's funny, engaging, intriguing, and most importantly, very personalized.Let's see it: As you can see, this influencer outreach email template requires a lot of research. Whatever you choose - make sure to use personalized images - because they're literally skyrocketing your reply rates and helps you to close more deals.You can see the magic of personalized images in our 14-day trial. Personalize Your Message. Want to collaborate with an influencer but not sure how to reach out effectively? So, let’s see some examples for following up after a call, meetup, or networking event. And the third influencer outreach email example to make them smile and show that you care about their content by using in-deep personalization. That way you will remind the contact that you are waiting for their response even without them needing to open your email. By now you have probably heard about influencers. To see the 10 Best Influencer Outreach Subject Lines, check out: Let’s be real: Email outreach should be a core element of your marketing plan. Your email subject line must be catchy too. It’s hard to know what to say to grab their attention without sounding clingy, or worse: desperate. Convince&Convert has found that 35% of the email recipients open emails based on the subject line alone. This is based on popular sales outreach situations and proven templates that boost your email open rates. Get all the latest & greatest posts delivered straight to your inbox. 2. The majority of marketers say that targeted personalization increases customer engagement. Save posts which he/she posted on LinkedIn/Instagram/other channel, and which could be used later for cold email. Accessibility. After all, you can spend all the time in the world crafting the perfect message. Use this email template and build relationships with them with ease. Here are 23 email copywriting tips for your next influencer email. At the end of reading this, you'll be able to use our own influencer outreach email templates, get an amazing reply rates and close more partnerships. According to an ACTIVATE study, 72% of marketers choose to reach out to influencers directly. You have to be a great fit for them to expect that they will even negotiate with you. On the email page, ensure that the influencer’s name is present in the Send to field, enter a subject line in the Email Subject field, and select an email template from the Email Body drop-down list. And when you write an influencer outreach email, you should take each and every opportunity to personalize your message. 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